TOOLS / ANALYTICS & TRACKING

UTM Link Builder

Build tagged campaign URLs for newsletters, paid campaigns, social posts, and other marketing links. Use consistent lowercase naming conventions so campaign data stays easier to compare in analytics reports.

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INTERACTIVE TOOL

UTM Link Builder

Runs in your browser

Build tagged campaign URLs for newsletters, paid campaigns, social posts, and other marketing links. Use consistent lowercase naming conventions so campaign data stays easier to compare in analytics reports.

Benefits

  • Add source, medium, campaign, term, and content values.
  • Generate a URL with encoded tracking parameters.
  • Copy the tagged link for use in campaign materials.

Use the interactive tool below, then review the result before applying it to a live website or advertising campaign.